About Freelance Art Director & Digital Designer

South African

Designer & Digital Marketer

A determined Art Director, multi-media designer, and Marketer in training. Eager to learn and perfect my skills. A gifted Illustrator, curious photographer, passionate artist, and a not so shabby fire performer. I strive for fresh and inspiring ideas, great teamwork & awesome creative execution.

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What can I offer you?

Since college, I have mostly been self-taught in any and all editing software. Spending after-hours learning and applying new techniques and strategies. Here are a few of my proficient capabilities and what I can offer as a creative.

Adobe Photoshop

With a great background in the industry, I have finely honed my photo editing and image manipulation skills. With Adobe products being as well integrated as they can I use all vector and pixel software as one unit.

Adobe Illustrator

With the cross-integration of the Adobe suite and the love for illustration and vector artwork, I am extremely proficient in Illustrator. I use this tool for all logo designs and vector artwork. From illustration through to full-on poster and printable designs.

Adobe InDesign

I am highly proficient in InDesign. For all types of layout and mass document designs. The ability to use both photoshop, illustrator and Premier combined with InDesign I can create highly interactive documents.

Premier Pro

A love for film and a need for film editing, I started exploring this tool more and more while I got a better grasp of Social media and festival post party editing. I use Adobe Premier combined with After effects and audition to effectively create a high-end edited video.

After Effects

A love for Illustration sparks a love for making those drawings move. I use Adobe After Effects build awesome motion graphics. Either to use on its own or to integrate with some of Adobe's other editing software.

Adobe Dreamweaver

I am a big fan of cms and what PHP has to offer for web design and back-end building. However, I am more than proficient in Adobe Dreamweaver and can easily edit and adjust full HTML builds that don't make use of any content management system or pre-coded software.

Wordpress

I am a self-taught Wordpress designer/developer. Highly skilled with custom styled cms builds and many other PHP scripts. An extremely powerful marketing tool if done properly. If not, a site will likely get lost in all the clutter.

HTML 5

I have a good understanding of development and am highly proficient in code. HTML 5, Semantic-UI. CSS and Javascript are where I excel. I do have thorough knowledge of PHP and can edit the code where needed.

SEO

A passion for digital has opened me up to an entirely new field. Submitting sites to Google and making sure they get first and foremost... Indexed properly, making use of site auditing tools I do my best to build backlinks and get sites to #1.

Digital Marketing

As a student of digital marketing and online brand communication. I know my way around Adwords for both keyword research and overall campaigns. Either leveraging a site and giving it exposure for an SEO boost or to get the right traffic through the door.

Social Media

My previous company was fully focused on Social media. That said I learned a great deal on how to connect to consumers on numerous online platforms. A mixture of appealing imagery and target focused marketing.

Analytics & Tracking

A great deal of focus goes into what search engines prefer as well as what consumers find appealing. I know my way around website compression and articles to push engagement. With that, I also understand Google Analytics and the ability to use the data effectively.target focused marketing.

3D Modelling & Rendering

I have a good understanding of 3Dimensional digital art. I have used some of these tools and I am still in the learning phase. While saying this I am also in the process of learning app development i.e Unity as well as Blender.

Illustration

Either hand drawn or fully digital. I am a skilled illustrator that pushes for pristine work. The ability to illustrate vectors come in handy when doing animation and all other forms of design i.e logo design, iconography and much more.

Cinema 4D

In respect of both my video and 3D capabilities. I make use of cinema 4D for 3D animation work and motion graphics. The seamless integration with Adobe After effects makes it a no-brainer. The possibilities are truly endless.

Profesional Background

The in's and out's of my career

Education

AAA School of Advertising » 2008 - 2010

Transvalia High » 2007

Awards

Silver Pendoring » Ouma Rusks

Certifications

Complete Web Developer bootcamp » Udemy

Learning Maxon Cinema 4D » Udemy

Social Media Marketing 2017 » Udemy

Cinema 4D Special Effects Techniques » Udemy

SEO-2017 Complete SEO Training » Udemy

After Effects CC 2019 » Udemy

UX & Web Design Master Course » Udemy

VFX: Complete Houdini Bootcamp » Udemy

Work Experience

Freelance Full-time » Sep 2016 - Present

Demographica (Freelance Retainer) » Nov 2022 - Mar 2023

Faben (Freelance Retainer) » Mar 2022 - Aug 2022

Publicis Machine (Freelance Retainer) » Jan 2018 - Mar 2018

Breed Social Media » Oct 2013 - Sep 2016

Strawberry Worx » Jul 2012 - Sep 2013

JWT (Freelance Retainer) » Nov 2011 - Feb 2012

DavinciEdisonBell » Apr 2011 - Jun 2011

Network BBDO » Jun 2010 - Mar 2011