Delivering a quality network in Africa
To accurately communicate the brand essence in an enticing and easy to grasp execution. Generating a campaign and future tone of voice that sets the tone of what the company portrays.
Tasked with creating high impact visuals that highly considers the final target audience.
Based on a good amount of research. Our direction was simple. Communicate a comparison between the high-speed delivered by the company, drawing comparison to our human aspect of get-going and get things done mentality.
With that said, we found some of Africa's best talent in both parkour as well as break dancing to showcase their magnificant feats.